Bridge structures are kolomna. Automobile bridge structures
Good day, dear friends!
Today I would like to touch upon a rather exciting topic for many needlewomen - participation in exhibitions and fairs of handicrafts.
I was inspired to write the article by a conversation with Alisa Luchinskaya - at that moment she was busy writing her book about making money on decoupage. Having discussed the issue of participating in "live" fairs, I realized that it makes sense to arrange all these sketches and thoughts into a single whole.
I Types of exhibitions-fairs
First of all, it is worth realizing the scale of the “disaster”. Exhibitions-fairs can be conditionally divided into large, medium and small.
1) Large fairs have a lot of advantages, but the disadvantages are even more significant.
They are held on a grand scale - in large rooms, with many masters and visitors.
The premises are well equipped - stands for your gizmos, more like a room where you can place your products even on the ceiling; bright lighting, it is possible to choose the place where you will live during the exhibition.
Fair "Craft Bazaar"
It seems to be so far everything is very worthy, right? But there is no barrel of honey without a heavy fly in the ointment - the cost of participation in such fairs is not only high - it is very high! There is no guarantee that you will at least win back participation. This level of exhibition is good for studios and needlework shops that want to show themselves to the general public. Well, or for the wives of oil rig owners who were bored. =)
It is also worth noting that there are a lot of visitors, but very few people buy anything. For visitors, such fairs are more like entertainment or a museum - come to see the beauty that others make with their own hands.
One of the stands of the fair "Craft Bazaar and Teddy Fun"
Also, about half of the visitors do not reach the second floor, so it is better not to choose places on the second floor (if the exhibition is located on several floors).
3) And, finally, quite small hand-made fairs.
Small fairs are usually held in shopping malls and small shop premises. Now they are being carried out great amount- in St. Petersburg, not a weekend goes by without such fairs. The organizers are counting on people passing by walking or going about their business. The most unfortunate type of fairs in terms of sales - there are no conditions for holding, the tables are set very closely, they are very small, there is no additional lighting, and also, by blocking the passage, the participants of the fair annoy people passing by, hurrying about their business. At such fairs, if something is sold, then something quite inexpensive and souvenir.
ll What you need to find out from the organizers before deciding to participate in the fair.
First of all, you need to find out from the organizers: of course, the cost of participation, is it possible to participate not all days (sometimes it is convenient if you can participate not all week, but only a few days), is it possible to take an assistant with you and under what conditions - sometimes you really want to move away from your place (see the fair, drink coffee, etc.); is it possible to choose the location of the table, is it possible to bring any furniture and lamps for lighting with you, is it possible to inspect the premises in advance, what time is the arrival on the territory for the craftsmen (you need to accommodate, spread out your beauty), and what time the end of the fair.
It is worth asking if there are other masters in your type of needlework, as these are your direct competitors.
Photo from one of the "Mirkwood" festivals
Some organizers give the opportunity to share one table for two masters. This only makes sense if you have small pieces like jewelry and they all fit on a vertical stand. In other cases, do not settle for this option - it produces a stunningly sad feeling of crampedness and a bazaar on buyers when the master huddles somewhere in the corner. Often they won’t even be able to properly approach you, let alone examine something.
Separately, I would like to dwell on the choice of a place on the territory of the fair. It makes sense to take into account the peculiarities of people's perception - corner tables often pass by in an arc, sliding their eyes over them - simply because it is not convenient or there is no way to get closer. They also very often pass by the first tables and stands - they tend to go further, because people also follow, and no one has the desire to create a “traffic jam”. Often they pass by places located behind the turns and bends of the walls - being impressed by what they saw, they simply may not notice that they missed something else. It is also worth paying attention to the places next to the entertainment stands - quite a lot of visitors will stop here, involuntarily looking around while waiting for their turn (for example, face painting, mehendi). At the same time, it is worth evaluating whether this queue will impede approaches to your place).
Mirkwood Festival, photo - Alisa Luchinskaya
lll What needs to be thought out in advance, before the exhibition?
Be sure to find out the size of your table or the area allotted to you. I strongly recommend that you arrange things at home in advance on this square as they will lie at the exhibition itself. Believe me, it takes an unacceptably long time, and before you start launching visitors, you simply won’t have the opportunity to think about how best to decompose your beauty. (For convenience, you can take a picture of the layout).
The successful arrangement of things on a stand or table is of great importance.
Sometimes one purple monster on the edge of the table can bring you more customers than an evenly filled booth.
Large expensive things should be in a conspicuous place - it’s not a fact that they will be bought, but they will serve as a table decoration and attract the attention of visitors passing by.
Arrange things by topic, color, shape - all this is best thought out in advance.
You should definitely think over the packaging for each of your things, and not just for especially large ones - after all, the buyer still has to walk around the fair, and it will hardly be convenient to do this with a box in his hands.
If buyers will try on your products, do not forget to take a mirror with you, and sometimes it is convenient to have two mirrors, so that it is more convenient for the buyer to see the product on himself.
Pictured is Tatyana Redsonya, wire jewelry maker
And further. The tension and density of visitors are completely different, often the visitor is rolled in "waves". It would be nice to think about what you will do in moments of calm. If your kind of needlework allows it, you can create something, combining business with pleasure - the sight of a working needlewoman always attracts attention.
In the photo - Inga Moiseeva, felting master
lV What should I take with me to the fair?
1) Business cards! You can forget your head, but business cards - by no means! They will be able to find you after the exhibition, they will return to you for personal orders. Don't miss your chance!
Business cards should be in direct access - the corner of the table farthest from you and closest to the buyers.
2) Exchange of money. How many potential buyers were lost at fairs when the master simply did not have change ...
3) Price tags. Many potential buyers, not seeing the price tag, pass by for fear of being in an awkward situation. Well, if the price tag will indicate the name of the work and the most basic materials used in the work.
4) Tablecloth (if not provided by the organizers). The tablecloth should be plain or match the style of your work and design. On a colorful tablecloth, some things will simply be lost.
The list can, of course, be continued at your own discretion.
V What products sell best at fairs?
It is very difficult to give a definite answer to this question. Sometimes completely different things are taken apart at two fairs of the same type - once at one of the fairs all my notebooks were taken apart, and at another - all the notebooks were left on hand. Therefore, you can only notice some patterns, for example, the work should be of different price categories. Small souvenirs and useful gizmos find their buyers faster, but large and bright ones, as I already wrote, draw attention to your table.
And the last thing I would like to mention is the behavior of the master at fairs. As little obsession as possible! You should not run headlong to the visitor who came up to the exhibitions and pounce on him like a kite, saying that your product is the best! For many, this is intimidating and repulsive. It’s not bad if calm goodwill becomes your motto: smile, making it clear that you see a buyer, nothing more. If you see close attention to a particular thing, you can give some comment on it. Answer the questions asked, but don't ramble on for a half-hour speech.
Kolomensky pedestrian bridge it is thrown across the Griboyedov Canal in the alignment of Volodya Yermak Street, below Alarchin and above the Malo-Kalinkin bridges. This is a single-span aluminum all-welded structure 32.6 meters long and 2.75 meters wide.
Kolomensky is the third in the world, the first and only all-welded aluminum bridge in our country. The superstructure is an original system of a two-hinged arch made of two pipes and connecting elements that provide the necessary rigidity and strength. The abutments of the bridge are concrete on a pile foundation, lined with granite.
A railing in the form of pedestalless metal gratings of a simple pattern is installed on the bridge. The entrances to the bridge are made in the form of open five-step granite stairs with granite parapets. LED lights are installed on floor lamps made of metal pipes.
History of the bridge
The first crossing over the Ekaterininsky Canal (now the Griboyedov Canal) in the alignment of the Abolished Lane (now Volodya Yermak Street) was built in 1906. It was a wooden temporary bridge, which was built during the repair of the Malo-Kalinkin and Alarchin bridges: a modest pedestrian crossing, which does not have any architectural design, but is necessary to connect the Kolomensky and Pokrovsky islands. The bridge was a wooden three-span strut system, had two abutments and two piers, each of the double rows of piles, connected on top of the nozzles, and near the water horizon with longitudinal and transverse scrambles. The average span was 10.67 meters, the outer ones were 6.6 meters each ... The total width of the entire bridge was 12.46 meters.
The bridge took over its name from Kolomna - the old name of the district of St. Petersburg, which has preserved to this day most of the ordinary buildings of the 19th century.
The bridge was rebuilt several times in wood. By the mid-1930s, it was a three-span wooden structure on piles with a span of metal beams. Its length was 34.3 meters, width - 2.3 meters.
In 1967, on the initiative of Professor V. I. Kryzhanovsky, a draft design of a welded aluminum bridge from spatial system trusses was developed at the Department of Metal Structures of the Leningrad Institute of Civil Engineering - the first in the USSR. The construction of the bridge was carried out in 1968-1969, on September 30, 1969 the bridge was opened to traffic. This is the first and so far the only all-welded aluminum bridge. Welding of aluminum superstructures was carried out on shipyard them. A.A. Zhdanov, they were completely transported and installed in place.
In 2016, SUE "Lensvet" installed four LED lights on the bridge and connected them to lighting networks.
Additional Information
This single-span bridge has reached our days in almost its original form - only the shape of the lamps has changed. Its baroque-shaped granite ladders and light, almost airy structure organically fit into the architectural landscape of Kolomna. The name "Kolomna", according to the most common version, was brought by artisans from the village of Kolomenskoye near Moscow, who were resettled in St. Petersburg in the 1730s-1740s.
In some sources, one can read that the Kolomna Bridge was the first aluminum bridge in the world, but this is not true. In 1948-1950, a 150-meter aluminum road bridge was built in Canadian city Arvida in northern Quebec.
Kolomna bridge in Admiralteisky district Petersburg - a single-span arched pedestrian bridge for crossing the Griboyedov Canal. This first and so far the only aluminum bridge in the city serves to connect the Kolomensky and Pokrovsky Islands, and is located opposite Volodya Yermak Street (formerly Utranenny Lane).
The name of the bridge comes from the ancient name of the district of St. Petersburg - Kolomna, which at one time occupied the territory of the current Kolomensky and Petrovsky Islands.
Historical facts
For the first time, the Kolomna Bridge was erected in 1906 and was a modest pedestrian crossing without architectural frills. It was thrown across the Griboyedov Canal (formerly Ekaterininsky) and connected two islands - Kolomensky and Pokrovsky. The three-span girder bridge was 34.3 meters long and 2.3 meters wide. By the 60s of the last century, the structures of the wooden bridge were dilapidated, so the question arose of building a new structure.
In 1967, the Department of Metal Structures of LISI under the guidance of Professor V. I. Kryzhanovsky created a project for a welded structure from trusses of a spatial system. The construction of the first aluminum bridge in the USSR was carried out in 1968-1969, and already at the end of September 1969 the new crossing was opened to traffic.
bridge structure
The structure of the span metal structure is made in the form of an original two-hinged arch of the panel-frame system. It consists of two aluminum pipes and connecting elements, which provides the necessary strength and rigidity. The railing is made in the form of metal bars with a simple pattern. Five-step stairs made of granite are decorated with parapets. Four single floor lamps are mounted on metal, tubular fence posts.
The aluminum bridge has an asphalt concrete pavement over a corrugated slab. It is the first and only all-welded aluminum bridge structure of its kind. Welding work for the production of span elements was carried out at the shipbuilding plant named after. A.A. Zhdanov. They were manufactured and transported as one-piece metal structures, after which they were installed in place.
Modern Kolomna bridge
The single-span aluminum bridge has been preserved almost in its original form - only the shape of the lamps has changed. Baroque-style granite ladders and a light, seemingly airy structure organically fit into the architectural composition. Despite its rather young age (less than half a century), the bridge looks like an integral element of the landscape design of the Admiralteisky district.
During the installation of the new Kolomensky Bridge, the neighborhoods adjacent to it, namely, Repin Square and Lomonosov Square, were densely populated, so life in this area developed quite dynamically. At present, due to the resettlement of communal apartments, the activity, as well as the functionality of the Kolomensky Bridge, has decreased, but, as before, it remains a historically significant architectural landmark of St. Petersburg.
